Consumption per capita in Jalisco are three litres of ice cream a year, amount that has been increasing although it involves still an important challenge for entrepreneurs in this sector as yet is very low relative to countries of Latin America, where consumption is up to seven litres, very short of what is consumed in the United States - main country which is exported - where its inhabitants recorded consumption averages of up to 24 liters per year.


Miguel Mendoza Aguirre, President of the department of ice cream and popsicles in the Chamber of the food industry of Jalisco (CIAJ), said in an interview with the Chronicle today Jalisco than with the reduction in imports through the creation of machines and the sale of inputs at the national level in addition to increasingly more entrepreneurs bet him the ice cream sector It is expected that this economic sector to pick up significantly this 2015.

In 2014, in Jalisco were 1,100 companies dedicated to the production of ice cream where every ice cream shop generates three to five jobs for each store. In addition, last year the entity recorded 9.43 million dollars export of the ice cream sector.

"What Yes has grown a lot is all the productive sector that serves raw materials, manufacturing of machinery and equipment that is also very important and already manufactured here in Jalisco there is what makes that no longer will have to import; It is manufacturing equipment for the manufacture of ice cream and there is marketing as well as regards to packaging and wraps in addition to the distribution of ice-cream".

Ice cream and popsicles industry has a presence of yesteryear because Jalisco has been a pioneer in this sector, which has offered options with artisanally turning the product into a tradition. "The important thing is that continue doing so and that there is no change that continue to have these traditional formulas and formulas that do not vary by substitutes and of course still important presence. They have taken up a significant presence in the market and ice cream has increased as the carafe which are beginning to regain an important position in the market."

Questioning him about the impact that may have business in the fluctuation of the prices of inputs such as fruits and sugar, Mendoza Aguirre assured that really does not affect them significantly in accordance with what do entrepreneurs is a 'mix of prices'. "Suddenly some input can be very high, but there are other times that may be very accessible, is mixea the price and have a standard report in the price", concluded.